Reich Communications, Inc.

  • Reich Communications, Inc. is a boutique public relations agency in New York City offering full service in a variety of areas, with specializations in business-to-business; advertising, marketing and media firms; transportation safety; non-profits, and select consumer products and services. . . . For more info, call us at (212) 573-6000, email to david@reichcommunications.com or text to 914-325-9997. . We are located at 228 East 45th Street, Suite 11-South, in New York City 10017. . . . For some examples of our work, scroll down to "Categories" below and click on "What We Do..."

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    « A disaster waiting to happen | Main | Weekend Thoughts ... Spencer's Service Beyond »

    December 31, 2009

    Comments

    Shelly P

    Happy new year.
    I agree that press releases will still be round for a while. They just need to be used properly.

    Jeanne Byington

    Young people will need to do more than be able to write--some must learn to respond.

    In spite of all the communications tools that most have at their fingertips these days, my experience directing a mentoring program of graduate students in communications has been that at least a third had to be advised, nudged, urged or told to respond to phone and/or email messages sent them by their mentors. And all the students volunteered for the program.

    I hope that my college freshman-aged niece is wrong in her assessment of what was for me a surprising situation. [All the students I’ve mentored—undergraduate or MBAs--have been extraordinarily responsive.] She felt that many of her contemporaries [though they are at least four years behind the graduate students in question] have been brought up to think that they are the earth, sun and sky and that they simply don’t have to respond to anyone.

    If this is true, it’s not a good formula for communicating with colleagues, bosses, customers and/or clients nor does it show much common sense.

    On a cheerier note, Happy New Year!

    Nursing pajamas

    "In some ways, 2010 may turn out to be similar to 2009." - right!

    on my analysis for this, it's because years closer to each other can't have much changes right there and then. some on case to case basis too.

    but anyhow, i hope that this year would be different in a way that the calamities last year would not be the same as this year. too many tsunami and earthquake the past year.

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