Reich Communications, Inc.

  • Reich Communications, Inc. is a boutique public relations agency in New York City offering full service in a variety of areas, with specializations in business-to-business; advertising, marketing and media firms; transportation safety; non-profits, and select consumer products and services. . . . For more info, call us at (212) 573-6000, email to or text to 914-325-9997. . We are located at 228 East 45th Street, Suite 11-South, in New York City 10017. . . . For some examples of our work, scroll down to "Categories" below and click on "What We Do..."

Your email address:

Powered by FeedBlitz

100 Best Marketing Blogs... my 2 cents is #58

Top 150 Social Media Marketing Blogs (#112)

Technorati Top 100 TV blogs

Junta42 Top Blog

Thinking Blogger Award

@davidreich on Twitter

    follow me on Twitter

    February 2020

    Sun Mon Tue Wed Thu Fri Sat
    2 3 4 5 6 7 8
    9 10 11 12 13 14 15
    16 17 18 19 20 21 22
    23 24 25 26 27 28 29

    « The Murdoch Wall Street Journal | Main | How's this for customer service? »

    July 09, 2007



    Great post. Can you tell me what BigFix software does? I'm trying to understand how the target for a faux politico fun piece maps to this software...does it fix what's wrong with our electoral system (a girl can hope) or old voting machines? Or something completely different that's exacting the strategy of "out of X million, at least X thousand will want to buy our software, and hey X million will know of us now."

    Honestly just curious as I don't yet know a single thing about this. Thanks for making me aware. The actor is funny ;-).

    David Reich

    CK, acording to their website, Big Fix provies "Real-time security configuration management across all your servers, desktops and mobile laptops." Too bad they didn't fix voting machines. Just think how different today's headlines would be if we didn't have all those hanging chads in Florida eight years ago.


    Ah, gotcha. You know, I wonder -- and I like the promo and election is timely--but I just haven't quite figured out if these spots that generate interest...but aren't necessarily "targeted" do well by the company. Again, I'm just working through it.

    That company is a b2b play...but the video is a consumer play. I'm not baggin' it, I just sometimes don't see the ROI in it. But, maybe if they get enough people there...enough people will say, "Oh, I need a Big Fix." And they did get press.

    And yeah, too bad they didn't fix the BIG mess a few years ago in FL. Sigh.

    Big Fix really is a great name for voting software ;-).

    David Reich

    Yes, it looks like it is a b2b product, but not unlike a video for another apparently b2b product from Microsoft that got some play not long ago on many blogs including an obscure one known as ck's blog. Check it out at

    Verify your Comment

    Previewing your Comment

    This is only a preview. Your comment has not yet been posted.

    Your comment could not be posted. Error type:
    Your comment has been posted. Post another comment

    The letters and numbers you entered did not match the image. Please try again.

    As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

    Having trouble reading this image? View an alternate.


    Post a comment

    Your Information

    (Name and email address are required. Email address will not be displayed with the comment.)