REICH COMMUNICATIONS

What We Do: Christopher Awards

 

We've been handling publicity for The Christopher Awards for more than 20 years...actually, closer to 25.

Every year, The Christophers recognize books, TV programs and feature films that recognize the goodness in people, illustrating the Christopher motto "It's better to light one candle than to curse the darkness."

We've been able to get lots of publicity on the winners in their hometowns, as well as a few stories that were syndicated to Catholic papers nationally through Catholic News Service.  And "Currents," on the Catholic Channel NetTV did a nice interview this week with one of the book winners, David Davis, who wrote about how injured WWII vets helped shape today disabilities rights.

Here's a link to the 3-1/2 minute interview.

More info on The Christopher Awards is at https://www.christophers.org/awards

We Remember

An ad in ADWEEK.. a message to advertisers

What We Do: Hitting Both Coasts

We're doing more TV to talk about teen driving safety.

Just recorded interviews with WJLA ABC 7 in Washington DC and then did Washington (the state) on KOMO ABC 4 in Seattle.  Both should be airing tomorrow or Thursday.

Here's a link to another that was done by my colleague at The National Road Safety Foundation.. on FOX 45 in Baltimore.

https://foxbaltimore.com/morning/advice-for-keeping-teens-from-crashing-during-youth-traffic-safety-month

What We Do: Your California Life on ABC10 Sacramento

I'll be on ABC10 in Sacramento today during the noon hour (Pacific time), on Your California Life.  I'll be talking about Youth Traffic Safety Month for client The National Road Safety Foundation.

Here's a link to the segment...

https://www.abc10.com/video/entertainment/television/programs/your-california-life/national-youth-traffic-safety-month/103-ac92d04b-6343-49cc-a445-e7f0a5e51cfb

 

What We Do: Bi-Coastal TV

While home in New York, did a 6-minute live spot on KUSI-TV News in San Diego Sunday night, talking about Youth Traffic Safety Month for The National Road Safety Foundation.  

Ah, the magic of Zoom.

 

Mom

Cops Responding to Shoplifting Call... This One Has a Good Ending

 

Policing and police have gotten a bad rap, often deservedly so.

But here's a story from my hometown of Mount Vernon NY, where two cops on duty went above and beyond, showing compassion and humanity that I'd like to think most cops have but that we don't often see on the news.

Two officers, Christopher Cartwright and Jason Velez, responded to a call from a store manager about a shoplifter.  The cops got to the store, found the man in question and started talking with him.  He admitted that he took some socks, but explained he was homeless, had no place to sleep and needed some socks because all he could do was walk around aimlessly.

Instead of arresting him, the cops took $15 out of their own pockets, bought him a few pairs of socks and then took him, voluntarily, to the police station where they helped make arrangements to find him shelter.

This is what many cops do all the time -- the little stuff we too often don't hear about.

Police are in a tough job. I'd like to think this story is more typical than the horrendous stuff we too often see on TV.  Reform is needed, for sure.  But let's not overlook the good community policing that many -- probably most -- cops do every day without fanfare.

 

Here's a link to the bodycam footage...

What We Do: Distracted Driving Awareness Month

 

As April comes to a close, so does National Distracted Driving Awareness Month.

For The National Road Safety Foundation, we reached out earlier this month to some media to help get the word out about the dangers of distraction.

 

Here's a link to a great piece that aired this morning on WSMV-TV NBC4 in Nashville.  Our friend Lindsey Nance, local traffic reporter, did a great job telling the story of a distracted driving survivor we found for her and then including more info on distraction from Michelle Anderson of The NRSF.

 

...and back east to NY

Just in time for spring blooms

...and back North again