America’s reputation has slipped since the election, thanks largely to the actions and statements, spoken and tweeted, of the new president.
A new study, by a prestigious branding firm for ad agency Y&R, Wharton and US News & World Report, is a sad commentary on how the world looks at us now. It ranks the 60 best countries in the world based on many criteria ranging from perceived power and economic influence to citizenship and quality of life.
In last year’s survey, the U.S. ranked 4th, only behind Switzerland, Canada, the UK. The new research now puts us in 7th place, behind three other nations as well… Germany, Japan and Sweden.
What's most telling -- and troubling -- is that “nearly 75% of survey respondents said they lost some respect for U.S. leadership after the 2016 presidential election,” according to US News editor Brian Kelly.
If the tweet-storms from the White House continue, I wonder where we'll rank in next year's survey.