Reich Communications, Inc.

  • Reich Communications, Inc. is a boutique public relations agency in New York City offering full service in a variety of areas, with specializations in business-to-business; advertising, marketing and media firms; transportation safety; non-profits, and select consumer products and services. For more info, call us at (212) 573-6000, email to david@reichcommunications or text to 914-325-9997. We are located at 228 East 45th Street, Suite 11-South, New York City 10017

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    « Newspapers shed 1,300 newsroom jobs last year | Main | Some segments of print are NOT dying »

    August 06, 2014

    Comments

    Shari Reich Rosenberg

    via Facebook ...

    The genius who thought this was a great idea was obviously thinking with that part of his body!!!!

    Bambe Levine

    Why is this a bad idea? P & G is adding an aesthetic and pleasing component to an otherwise not terribly aesthetic experience . As I recall, you're allergic to fragrance so you start with a negative sensibility. Because I work in beauty marketing I understand that a neutral, pleasing fragrance is nice. Think of all the household cleaning products that contain fragrance, including oven cleaners to toilet bowl cleaners. I bet the American public will buy this by the truckload.

    Bambe Levine

    Martha Takayama

    This sounds absolutely absurd! I do not think one looks for scent or charm in toilet paper. I do not find anything aesthetic about its purpose. It simply needs to do the required job.

    Jeanne Byington

    The scents used in these mass-produced products are displeasing, which is why Charmin discontinued its earlier scented option to being with. When it existed, stores were almost always sold out of the UNSCENTED version, the one I insist on.

    Have you suffered through some of the fragrances that accompany laundry detergent? Yikes! If the stuff wasn't so expensive, I'd be tempted to toss entire bottles of some. I also look for "unscented" when possible as a result--or a sneak a sniff at the store.

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