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Reich Communications, Inc.

  • Reich Communications, Inc. is a boutique public relations agency in New York City offering full service in a variety of areas, with specializations in business-to-business; advertising, marketing and media firms; transportation safety; non-profits, and select consumer products and services. For more info, visit www.reichcommunications.com or call us at (212) 573-6000. We are located at Suite 11 South, 228 East 45th Street, New York City 10017

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    « "America's Conscience" | Main | Super Bowl: It's About the Ads »

    January 31, 2014

    Comments

    Judy Arpadi

    via Facebook ...

    I wonder why anyone would not take the option of skipping an ad.

    David Reich

    Judy, probably the same reason some people with a DVR don't bother skipping through ads. Inertia. Also, if something about the start of the ad catches your interest, be it a fancy car, a girl with jiggly boobs and a short skirt, a cute puppy or some cool hi-tech thing, you just might continue watching.

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