Reich Communications, Inc.

  • Reich Communications, Inc. is a boutique public relations agency in New York City offering full service in a variety of areas, with specializations in business-to-business; advertising, marketing and media firms; transportation safety; non-profits, and select consumer products and services. . . . For more info, call us at (212) 573-6000, email to or text to 914-325-9997. . We are located at 228 East 45th Street, Suite 11-South, in New York City 10017. . . . For some examples of our work, scroll down to "Categories" below and click on "What We Do..."

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    « Patch hits more than a rough spot | Main | Business execs, ad pros rank near bottom in Gallup poll on Trust »

    December 20, 2013


    Shelly P

    Nice writeup. Good to see the New York Times is putting ethical standards above dollars.

    Jeanne Byington

    I've often thought some lawyers write in convoluted ways so that nobody quite knows what they mean giving them wiggle room should they need it to rescue a client.

    As for marketing people who muddy their communications with buzzwords, who are they trying to fool? I have no problem understanding my clients and most of my colleagues, except for those who try to impress by overtaxing their writing or conversation with jargon. Wonder if there's a study to determine whether most have the opposite reaction?

    Call them native advertising or sponsor-generated content as the Wall Street Journal does but as you note, they are advertorials.

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