In what looks like the latest round of celebrity stupidity coupled with big doses of chutzpah and egomania, starlet Lindsay Lohan is supposedly suing e*trade for $100 million, claiming the online financial services firm used her name in an ad that ran during the Olympics.Lohan is looking pretty bad -- pathetic, actually -- with headlines calling her cry-baby and worse. Some gossip writers have even written that they think the lawsuit is little more than a publicity stunt. I suppose Lohan and her handlers don't realize that not all publicity is good.
If you haven't heard, the noise is about an ad that shows an infant named Lindsay, who is referred to by another infant as a "milkaholic" who steals boyfriends.Lohan's lawyer was quoted in the NY Post, saying, "They're using her name as a parody of her life. Why didn't they use the name Susan?"
An Advertising Age story says e*trade explained that they used the name Lindsay because one of the people on their creative team is named Lindsay.
But doesn't the so-called "real" Lindsay (that would be Lohan) seem a bit thin-skinned here? Is the "..aholic" reference and boyfriend stealing hitting too close to home?
Lohan's people have claimed that her fame has granted her the right to lay claim to the single name Lindsay, like Madonna or Sting or, perhaps, Jesus.
Great real, Lindsay (Lohan)!!
But hey, maybe she's on to something here. I think I'll lay claim to the name David. It's been mine for 62 years, and a lot of people know me as David -- my friends, family, business associates and the potentially millions of readers of this blog.
And just imagine how many more people will know me and read my blog after I threaten to sue David Letterman for $100 million. And after that, I could go after David Gregory of Meet the Press, or David Lee Roth, or David who played slingshot with some big bully named Goliath.
Thanks for the great idea, Lindsay (Lohan.)